FUTURE ART @ IMS
The Brief
In 2022 Future Art needed an event partner to activate their first global showcase, ‘Future Art is Ibiza’. Their goal was to curate a multi-sensory journey that would remodel guests’ contemporary art experience through the work of twelve of the world’s leading NFT crypto-artists.
What we did
International Music Summit: Ibiza was the perfect setting as it allowed us to blend digital art and music worlds in an organic way.
We created and managed the Future Art Stage – an interactive destination that wowed guests by bringing art to life. Our approach was to use a mixture of eight screens to showcase hero NFT pieces, whilst offering an augmented reality gallery via smartphone that meant guests could immerse themselves within the art itself.